Margaret Sturman Perkins (how about the hat!) and her husband James B Perkins owned the Pocatello House, a fancy hotel in Pocatello, Idaho from 1900 to 1948. She opened her hotel to traveling servicemen during WWII when the local barracks overflowed. She was my maternal great(2x)Aunt. Uncle Jim used to chase my mother through the halls of the hotel in his wheel chair, so she told me.