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The original Golden Rule Store owned by J.C. Penney

Updated Jun 26, 2025
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The original Golden Rule Store owned by J.C. Penney
James Cash Penney opened the Golden Rule store shown here in Kemmerer Wyoming with two partners on April 14th 1902. This store still exists today along with a newer JC Penney Company store that is considered the "mother store" that opened in 1935.
Date & Place: in Kemmerer, Lincoln County, Wyoming 83101, United States
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